A stronger story in global skills development

A stronger story in global skills development

GOOD IDEA

The City & Guilds Group, are global leaders in skill development with purpose at their heart – helping people into a job, on the job and into the next job.

STORY STRATEGY

Look at how the City & Guilds Group articulates its story internally so that everyone understands the contribution they can make to helping governments, organisations and people navigate the big and fast changes happening to the world of work.

SOLUTIONS

An easily understandable and shareable story for employees, animated content to help communicate this story and training to create story-advocates within the City & Guilds Group.